This course is ideal for Business owners who want to reach their current customers and to increase their visibility online due to restrictions during Covid-19 & those with new business ideas and want to learn how to build an online brand.

Learn the steps to get your products or services online using a hosted web solution. Manage your inventory and measure the performance of your online sales.
You will understand the importance of how social media marketing will build and promote your online presence.

Learning outcomes:

• Set up online store using web hosted solution.
• Costs.
• Purchase a suitable domain name and link it to your new store.
• Planning site structure and organise your shop’s products and categories.
• Selecting a suitable theme.
• Managing inventory.
• Writing keyword-rich content.
• The importance of page titles and descriptions.
• Uploading product imagery.
• Website Analysis - measuring website performance.
• Connecting Social Media channels to your website.
• Setting up payments.